Sponsored – REI Closed on Black Friday, Tells Employees to #OptOutside



Sponsored by REI

Outdoor retailer REI is changing Black Friday forever, by closing their stores instead of opening early with doorbusters, and telling their employees to go enjoy the outdoors instead of being cooped up in a retail setting.

Watch the video message from REI CEO Jerry Strizke to learn more and start planning your Black Friday outdoors!